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Our Story

Rooted here since 1979.

Ontario's first family of peanut growers.

What began as one farmer's idea on a Norfolk County farm grew into Ontario's original peanut company, six Blue Barns and the snack Canada knows as Chip Nuts®.

The original Picard's Peanuts store with its 'Ontario Grown Peanuts' sign and cars in the lot

Where it started

A new crop for sandy Ontario soil

In 1978, Jim Picard Sr. was looking for something new to grow on his farm near Simcoe, Ontario, in place of tobacco and other cash crops. On a trip to Georgia, the peanut capital of the world, he came across a small, busy peanut store on a rural road. The idea for a new crop, and a whole new business, was born.

Working with the University of Guelph's research farm in Delhi, he planted a small test field in 1979. The results were so good that Jim, together with a group that included his son Jim Picard Jr., opened Picard Peanuts. As Canada's first homegrown commercial peanut farm, it made national news.

Jim Picard Sr. in the peanut field.

Jim Picard Sr. standing in his peanut field, holding a freshly pulled peanut plant

Our Journey

  1. 1979

    It's national news

    Jim Picard Sr. plants Canada's first commercial peanut crop on the family farm in Norfolk County, and Picard Peanuts opens for business.

    Newspaper clipping headlined 'Ontario's new crop is peanuts, but it's growing'
    1979·Newspaper clipping headlined 'Ontario's new crop is peanuts, but it's growing'
  2. 1980

    The first Blue Barn

    Our first store opens on Highway 24, north of Simcoe, and it is still a landmark for peanut lovers today. To keep it stocked with fresh peanuts, we open Canada's first commercial peanut shelling plant.

    The Picard's Peanuts store on Highway 24 beside the invitation to its official opening
    1980·The Picard's Peanuts store on Highway 24 beside the invitation to its official opening
  3. 1982

    Out of adversity, new flavours

    An August ground frost badly damages the crop. Instead of slowing down, the family expands and starts creating new products: jumbo cocktail peanuts, barbecue peanuts and extra fancy Virginia redskins. As Jim Sr. put it, "If it has a peanut in it, there's nothing we can't make, and make it of the best quality."

    Newspaper headline from 1982: 'Despite weather, financial losses, Picard keeps faith in Ontario peanuts'
    1982·Newspaper headline from 1982: 'Despite weather, financial losses, Picard keeps faith in Ontario peanuts'
  4. 1983

    They want more

    Customers ask for more, and the range grows into confectionery: peanut brittle, beer nuts and caramel corn.

  5. 1990

    Next stop, Niagara

    The village of Fonthill, just outside Niagara Falls, becomes home to our second store.

  6. 1991 to 1993

    The story of Chip Nuts®

    Another trip to Georgia inspires Jim Sr. to combine two great snacks: potato chips and peanuts. It takes 500 test batches and two years of perfecting the recipe, but Chip Nuts® are an instant hit and have been our best seller ever since.

    The original Chip Nuts bag: cocktail peanuts in a crispy potato shell
    1991 to 1993·The original Chip Nuts bag: cocktail peanuts in a crispy potato shell
  7. 1995

    A formula for Cookie Nuts

    We start working on something nobody had tried before: peanuts in a cookie coating.

  8. 2005 and 2008

    A growing family

    Two new Blue Barns open, in Morriston in 2005 and in Woodstock in 2008.

  9. 2012

    Cookie Nuts are ready

    Seventeen years after we started on the recipe, Cookie Nuts arrive and quickly become another Picard's original favourite. The same year, the family business splits into two companies, Picard Foods and Picard Peanuts, each committed to great confections and freshly roasted peanuts in its own way.

  10. 2013

    The next generation, and The Candy Jar

    Jim Picard Jr. takes over Picard Peanuts from his father, and the two keep working side by side. Every store opens The Candy Jar, a retro sweet shop full of favourites from back in the day.

  11. 2015 and 2018

    Arva and Fort Erie

    We open in Arva, north of London, in 2015, and in Fort Erie in 2018, bringing the family to six Blue Barns.

  12. Today

    Still family, still fresh

    Owned and operated by Jim Picard Jr. and his family, Picard Peanuts makes over 150 products, from the original Chip Nuts® to jumbo cocktail peanuts, extra fancy Virginia redskins and Ontario-grown Valencia peanuts.

    The Windham Centre Blue Barn today, with the Picard Peanuts Ltd. sign and the Home of the Chip Nuts sign out front
    Today·The Windham Centre Blue Barn today, with the Picard Peanuts Ltd. sign and the Home of the Chip Nuts sign out front

From the Family Album

Harvest days, opening days and the people behind the Blue Barns, from the Picard family's own photos.

In the News

The papers followed Canada's first commercial peanut crop from the day it went in the ground. These are the family's own cuttings; tap one to read it.

  • Harvesting of Canada's first commercial peanut crop begins

    1980

  • Picard peanut pioneer

    December 1980

  • Official Opening invitation

    December 1, 1980

  • Peanuts, get your peanuts

    August 1980

  • Picard peanut plant pleases public

    1980

  • Windham peanut plant a first for Canada

    The Expositor · 1980

  • Peanut gallery?

    December 1980

  • Welcome to Picard Peanuts Ltd.

    1980s

  • Peanuts a tasty cash crop in southern Ontario

    Canadian Geographic · Aug./Sept. 1982

  • Taste makes us best, local peanut grower says

    The Simcoe Reformer · August 20, 1986

  • Photo archive: 23 years ago

    September 2003

No amount of research will make an industry grow. It takes a businessman.

Lorne Henderson, Ontario Minister of Agriculture, at the opening of the plant, 1980

Harvesting of the first commercial crop of peanuts in Canada's history is going to start today.

Rose Simone, Staff Reporter, 1980

A good deal of thanks must be directed to the government of Canada, the government of Ontario, and the initiative of Mr. James Picard and his family.

Robert Nixon, MPP, in the Ontario Legislature, December 1980

Family. Quality. Ontario. That's the Picard's way.

Our purpose has stayed simple since 1979: grow and sell the best possible fresh peanuts, and keep finding new ways to enjoy them.

Nothing pleases us more than customers going nuts for our nuts. Shop online, or stop by one of our six Blue Barns and say hello.

The Picard Family

Members of the Picard family sorting freshly shelled peanuts by hand

Our mission

To provide happiness in every bag!

In a nutshell, we want to continue selling the best possible fresh peanuts. We also continually strive to research new and innovative products to expand the Picard Peanuts portfolio even further.

Picard's Salt and Vinegar Chip Nuts 275 g bag; along the bottom it reads 'Happiness in every bag, du bonheur dans chaque sac'
Printed on
every bag
To continually adapt and respond to the wants, needs and desires of Canadian snackers for many years to come.
Our vision

Our values

  1. Passion

    Devotion to our industry and product excellence.

  2. Innovation

    Always keeping one eye on our industry and trending products.

  3. Customer First Approach

    What makes you happy makes us happy too.

  4. Responsibility

    Stellar customer service and full transparency from order to delivery.

  5. Respect

    For our customers, colleagues, and the planet.